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With Jim Collins

Best-selling author of Good to Great

With Jack Welch

Former CEO of General Electric and best-selling author

With Patrick Lencioni

Best-selling author of the Five Dysfunctions of a Team and other leading management books.

George Levy featured in Computer World magazine.

George Levy Speaking at World Innovation Forum

With Miguel Bose

International Spanish music superstar

With Calvin Klein

Fashion designer and CEO – Creator of one of the world’s leading fashion empires.

As I do each week, I review hundreds of links from which to select which content to share on Breakthrough Digital Marketing and the George Levy Twitter profile.

Here are the ten best performing links for January 21th – January 25th, 2013 according to the most shares, favorites and comments from the Breakthrough Digital Marketing Community:

 


Mobile Shoppers Multiplying Fast
Source: Mobile Marketing Watch
http://goo.gl/0LvMC

Analytics For The New Social Media Manager
Source: Search Engine Land
http://goo.gl/mDmFJ

26 Tips for Getting Started With Social Media Marketing
Source: Social Media Examiner
http://goo.gl/km8KG

A Content Curation Love Story: from frustration to elation
Source: Snapshot Social Media
http://goo.gl/j1Ds5

Can You Sell A Car in under 140 characters? Maybe You Can In China.
Source: Jalopnik.com
http://goo.gl/yo1vh

Facebook Graph Search – What It Means for Digital Marketers
Source: CMSWire
http://goo.gl/2otRZ

Top 10 in Tech This Week
Source: Mashable
http://goo.gl/850oE

The Best Way To Develop Mobile Apps? Don’t Develop Mobile Apps!
Source: ZDNet
http://goo.gl/XdFPN

Luxury Marketers Investing More in Digital
Source: The FINANCIAL
http://goo.gl/zlkLH

The continuing growth of integrated marketing in 2013
Source: Econsultancy
http://goo.gl/5g4hv


Subscribe to Breakthrough Digital Marketing today! It’s free and packed with the finest stuff on web & mobile. The subscribe box is on the top right of the blog or just click here.

Photo credit: Flickr tiagopadua

Save Up To 50% on Your Business Checks, Order Direct – Click Here!

As I do each week, I review hundreds of links from which to select which content to share on Breakthrough Digital Marketing and the George Levy Twitter profile.

Here are the ten best performing links for January 14th – January 18th, 2013 according to the most shares, favorites and comments from the Breakthrough Digital Marketing Community:

 


7 Predictions for 2013: Search Marketing & Big Data Analytics
Source: Search Engine Watch
http://goo.gl/WtyRX

Paid search revenue jumps over the holidays
Source: IR Magazine
http://goo.gl/3GYn8

Four Incredibly Naive Things People Say About Online Marketing
Source: Mashable
http://goo.gl/Nocvy

Don’t Ignore Your Social Media Reputation
Source: Time
http:// goo.gl/3q3z5

Blog: Looking to improve your content curation and sharing? Take a snapshot of it.
Source: Breakthrough Digital Marketing
http://goo.gl/yjSUx

Content may be King but distribution is the Kingmaker.
Source: LinkedIn
http://lnkd.in/t_mjwR

Social Media Will Be Primary Channel for Engaging Customers, CEOs Predict
Source: Media Post
http://goo.gl/A3WjL

Content Marketing And E-Commerce Tops Digital Marketers Priority List For 2013
Source: B2Community
http://goo.gl/ZjkwU

3 Social Best Practices for Building a Media List That Rocks The House
Source: SocialMedia2Day
http://goo.gl/5YZhM

3 Ways B2B SEOs Can Keep on Winning in 2013
Source: Search Engine Watch
http://goo.gl/7VdNo


Subscribe to Breakthrough Digital Marketing today! It’s free and packed with the finest stuff on web & mobile. The subscribe box is on the top right of the blog or just click here.

Photo credit: Flickr tiagopadua

As I do each week, I review hundreds of links from which to select which content to share on Breakthrough Digital Marketing and the George Levy Twitter profile.

Here are the ten best performing links for January 7th – January 11th, 2013 according to the most shares, favorites and comments from the Breakthrough Digital Marketing Community:

 


B2B Social Marketing versus SEO: Which is More Important
Source: CMS Wire
http://goo.gl/32HBV

20 top web design and development trends for 2013
Source: .Net Magazine
http://goo.gl/9BStf

8 Successful Companies That Changed Domain Names
Source: Mashable
http://goo.gl/AtHHL

Proper Etiquette In The Age Of Social Media
Source: Forbes
http://goo.gl/fBRnt

USPS surprises CES with eye-popping app that brings mail to life (video)
Source: Venture Beat
http://goo.gl/7YQ1P

Content Strategy Trends to Watch in 2013: Adaptive Web Design
Source: iMediaTweet
http://goo.gl/ypHpy

13 predictions for the digital world in 2013
Source: BGT Partners
http://goo.gl/wRBfX

Why Responsive Web Design (RWD) is such a big deal.
Source: Breakthrough Digital Marketing
http://goo.gl/sGzrb

3 Digital Marketing Lessons from Amazon
Source: B2Community
http://goo.gl/PWph8

36 Digital Media Resources You May Have Missed
Source: Mashable
http://goo.gl/G6Sg2


Subscribe to Breakthrough Digital Marketing today! It’s free and packed with the finest stuff on web & mobile. The subscribe box is on the top right of the blog or just click here.

Photo credit: Flickr tiagopadua

My Web Development team is currently working with a client on designing and developing a new website for his business.

The Shift to Mobile is Upon Us

With this client, a business owner of a chain of stores with multiple physical retail locations, mobile is a huge factor. Many of his clients walk by his stores and in many cases just keep walking. The ability to be able to capture and effectively grab the attention of these moving potential customers while they’re out and about, delivering the valuable information for his stores can mean the difference between getting a new customer, encouraging a repeat visitor, or outright losing out to a competitor that is better prepared.

Think about how this shift is impacting the world around you…

More and more people spending all their time glued to their mobile devices, viewing the web, accessing their Facebook, performing searches on Google, viewing online videos on their smartphone… The entire world is going mobile and if you are a business owner – you better be ready to adapt to this seismic shift. Going further, your web presence better be ready to service your mobile customer’s needs… or your competitor will.

Why RWD is such a big deal.

Responsive Web Design, or RWD as it’s commonly called, is an approach to web design in which a website is designed and built to work as efficiently as possible across a large range of devices including desktops, laptops and smartphones.

RWD sites are typically very easy to read, with minimal resizing or need for scrolling and provide an optimal viewing experience across all types of devices. In essence, a well designed Responsive Web Design site will work anywhere, anytime and on any device.

We are currently building this client’s website applying RWD web design and as such, the site will be accessible and perfectly viewable across iPad, iPhone, all types of mobile devices including Android, Windows, Blackberry, as well as all types of desktop computers and laptops. RWD makes this possible and my development team is very excited to be able to offer this valuable capability to our clients.

Offering a full range of web development and digital marketing services, the G & Y Associates and Breakthrough Digital Marketing web development team are experts in all types of website development. We see first hand how web traffic is moving more and more towards mobile devices, and how eCommerce transactions are being conducted from a wide variety of mobile devices.

Are you ready for mobile?

We see a massive movement in companies adapting their websites and online presence to accommodate to the new mobile space. Working regularly with clients in updating and redesigning their websites, I can vouch for the big difference that is experienced by these clients in their online analytics and success metrics when they shift their website presence to accommodate mobile. There is a marked improvement in engagement metrics including lower bounce rates, higher times on page and increased conversions. RWD really is a big deal.

Have you already optimized your online presence for mobile? Is your web presence ready for viewing and accessing across all types of devices?

Let me know in a comment below and please share any questions or observations you may have about Responsive Web Design and optimizing for mobile.


Subscribe to Breakthrough Digital Marketing today! It’s free and packed with the finest stuff on web & mobile. The subscribe box is on the top right of the blog or just click here.

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About Levy
George Levy is an award-winning digital marketing and CRM expert with more than 15 years of experience creating and executing online and mobile strategies.
 
He is the former Vice President of Online Marketing for World Business Forum (WOBI) and a co-founding team member of Yupi.com, an Internet startup acquired by Microsoft Corporation to become what is now MSN Latino. Continue Reading ...

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