Among the many areas covered in today’s online seminar, Krishnan explained how widely available connectivity, digitization, the rise of cloud computing & converging technologies plus social networks and globalization have all come together to give rise to a new world of opportunities for wealth creation.
I found the message and the opportunity to work with Professor Krishnan on this 60 minute online seminar extremely valuable one, and I highly recommend that you view the HSM online seminar if you have not had the opportunity to do so.
Today’s event was recorded for On Demand viewing and is now available for free at:
The site has been on the Internet since May 5th, 2003 – and now boasts more than 100 million members in over 200 countries. To put that number in perspective, that would make LinkedIn the 12th largest country in the world just behind Mexico in terms of total population. (By comparison, Twitter would be the 7th largest and Facebook the 3rd.)
The demographic infographic picture shows a detailed view of the site’s audience.
(Click here or the image on the left for a larger version)
By leveraging this vast business-focused audience with a diversified business model based on multiple revenue streams, LinkedIn yielded its first profit ever in 2010 on $243MM in net revenue.
Amazon.com has just announced that they are launching a new version of the Kindle eBook Reader device at a lower price point for customers that are willing to view ads along with their eBooks.
The new offering called Kindle with Special Offers presents a new pricing model which allows the company to gain a new revenue stream from advertising, while passing along a portion of those earnings as additional savings for customers willing to view the ads.
Initial advertisers include General Motors Buick, Procter and Gamble and Visa Inc.
There is already a fierce battle in the eBook Reader market. With Kindle currently positioned as Amazon.com’s best selling product bringing in $5.42 billion in revenue according to Caris & Co., this new revenue source and the ability it offers Amazon to lower the price of the device, allows it to compete even more aggressively against other top players including Barnes & Noble’s Nook, currently starting at $149 for the WIFI only model and the Kobo eBook Reader starting at $139.
M.S Krishnan is Professor of Business Information Technology at the University of Michigan Business School.
He is also Co- Director of the Center for Global Resource Leverage: India at the Michigan Business School. His research articles have appeared in several journals including Management Science, Strategic Management Journal and Harvard Business Review.
To register for this online seminar for free, simply visit the following link:
In today’s world, companies must continuously reinvent their processes and culture in order to sustain innovative solutions. The key to creating value and future growth of every business depends on accessing a global network of resources to co-create unique experiences with customers one at a time.
I’ve reviewed the material to be covered and can vouch first hand that it’s top choice.
The State of The Digital Video Upfront: The best and the brightest in digital video, emerging platforms, plus media, marketing, publishing, and television executives will converge in New York City and Los Angeles to address the future of video programming and advertising. During this high-level event, Top Brand Marketers, Agency Executives, Publishers, Content Owners, and Video Technology experts will come together to discuss and explore the shape of the burgeoning Upfront Digital Video Advertising Market. The conference will take a deep dive into the advertising and content market, the buying and selling opportunities, the projected growth, and the way brands and agencies are harnessing the power of digital video to engage today’s multi-screen consumer. Join us and we will show you how the 2011 market will shake out and what it means for you. This is an event you can’t afford to miss!
George Levy is an award-winning digital marketing and CRM expert with more than 15 years of experience creating and executing online and mobile strategies.
He is the former Vice President of Online Marketing for World Business Forum (WOBI) and a co-founding team member of Yupi.com, an Internet startup acquired by Microsoft Corporation to become what is now MSN Latino.
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