On Tuesday, May 8th at 1:00 pm EDT, I will be leading a 60 minute  webinar for WOBI featuring Henry Chesbrough and Dr. William Schulz, Associate Dean of Walden University’s School of Management.

Register free at this link.

Chesbrough is a World Innovation Forum 2012 speaker, and the originator of the term “Open Innovation.”

As Executive Director of the Center for Open Innovation at Berkeley’s Haas Business School, Chesbrough advises organizations on how to leverage ideas from outside their organization to help drive growth and competitiveness. Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era, his latest book, was released in 2011.

Details and How to Register

Date: Tuesday May 8, 2012
Time: 1:00-2:00 pm Eastern Time
Where: Your Computer
Duration: 60 Minutes
Fee: Complimentary


In this WOBI Webinar, Chesbrough explains the concept of Open Innovation and how it can be a powerful tool for driving business results.

What You Will Learn:

• Innovating innovation: Where we are and where we are going
• Changing the what and the how (or how to start bridging the gap)
• The real shift: From products and technologies to business models and value·
• Changing the what and the how (or how to start bridging the gap)
• From strategy to execution to customers: The fundamentals of a successful open innovation strategy

Register free at this link.