Author Archives: George Levy

About George Levy

George Levy has spent more than 15 years creating and executing online and mobile strategies, and driving hundreds of millions of dollars in revenue for numerous organizations both national and international, prominent and start-up. As the founder and CEO of AmiJoy, Inc. a digital marketing consulting and web development services firm, George is a digital business strategist and interactive marketing expert, and was co-founder of Yupi.com, an Internet startup acquired by Microsoft Corporation to become what is now MSN Latino. George Levy’s recent background includes serving as Vice President Online Marketing for HSM and World Business Forum, a leading global executive education and management conference organizer. His extensive international experience, includes serving as Director of Online Marketing for MAGIX, the #1 multimedia software company in Germany, as well as Regional Partner Development Manager for Microsoft Corporation across the Latin America region.

Want to grow your online following? Stop and take a breath….

Have you ever been in a party and for some unfortunate reason, you wind up getting stuck in a conversation with someone who won’t stop talking, not even to take a breath? You know who I’m talking about… The party … Continue reading

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Email Marketing vs. Social Media Marketing: 5 Key Stats You Should Know.

Let’s face it – email marketing has developed quite a bad rap. With SPAM messages accounting for over 60% of total emails sent worldwide (Statista 2016), it may seem at first glance that email marketing has lost its effectiveness. Perhaps … Continue reading

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Growth Hacking: Test and Grow for Digital Marketing Success

As a digital marketer, I am constantly looking for ways to improve the results I get from the campaigns and marketing efforts I lead. One of the areas I am very interested in is the concept of “growth hacking.” Growth … Continue reading

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Breaking Through the “Marketing Noise Barrier”

Whenever people ask me what I do, I tell them that I work with organizations to produce “Breakthrough” digital marketing strategies that increase sales while reducing overall marketing costs. I then explain how I accomplish that… The Main Challenge I … Continue reading

Posted in Digital Marketing, Mobile Marketing, Search Engine Marketing, Social Media Marketing | Tagged | Leave a comment

CASABO and the power of digital marketing.

I had lunch last Friday at a fast food restaurant. It was a great meal and the service at the location was phenomenal. You could say that I was very pleased with the entire lunch experience. From the cleanliness of … Continue reading

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