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Monthly Archives: December 2016

CASABO and the power of digital marketing.

I had lunch last Friday at a fast food restaurant. It was a great meal and the service at the location was phenomenal. You could say that I was very pleased with the entire lunch experience. From the cleanliness of … Continue reading

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Remarketing: What It Is and Why You Need to Do It.

“Remarketing”, also known as “retargeting”, boils down to showing your ads to people who have engaged with your brand already. Ever had that creepy “am I being followed” feeling? You may have noticed while browsing the web a strange feeling … Continue reading

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Why I Learned to Measure Digital Marketing ROI… and You Should Too.

Let me ask you a question… Do YOU measure digital marketing ROI? More importantly – do you know why it’s essential that you should? What You Measure, Improves. Peter Drucker, often referred to as the founder of modern management, once … Continue reading

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Digital Marketing ROCKS: 5 Steps to Increase Sales

  Let me begin this post by sharing with you a powerful lesson on how to increase sales which I learned from legendary marketing savant Jay Abraham. There are really only three ways to increase sales: 1. Find new customers … Continue reading

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About Levy
George Levy is an award-winning digital marketing and CRM expert with more than 15 years of experience creating and executing online and mobile strategies.
 
He is the former Vice President of Online Marketing for World Business Forum (WOBI) and a co-founding team member of Yupi.com, an Internet startup acquired by Microsoft Corporation to become what is now MSN Latino. Continue Reading ...

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